When it comes to indulging in a little self care, we can't help but want to reach for our favourite luxury haircare mask to revitalise and refreshen our strands. As masks are currently enjoying a moment in the spotlight, we want to discuss the reasons why you should be incorporating a hair mask into your weekly haircare regime.

1. Hair Masks Do What Conditioners Can't

Much like your favourite facial mask, a hair mask goes that little bit deeper to handle what your everyday products can't. Hair masks have a higher concentration of nutrients and are meant to penetrate the cortex and repair the hair from deeper within. A conditioner, on the other hand, provides more of a surface conditioning.

2. They're Filled With Problem-Solving Ingredients

Hair masks are packed with higher concentrations of active ingredients that deeply moisturise, hydrate and strengthen your hair. Not sure which hair mask is for you? Look for proteins to help strengthen your hair, and an abundance of natural oils to help nourish and hydrate. Nourishing plant butters including Argan and Shea Butter can also work wonders on overtired strands.

4. There's A Hair Mask For Everyone

If your hair is lacking shine, seems brittle or is not holding style, you’re likely to be lacking hydration. Look for a nutrient-packed hydrating mask. MoroccanOil's Intense Hydrating Mask works best for medium to thick, dry hair. The Hydrating Mask Light, however, is specifically formulated for fine hair, making it the ideal solution for those who are afraid a mask might weigh their hair down.

Are you frequently heat styling or colour treating your hair? Your tresses might need some protein! A great way to tell is to pull a strand of hair. If it doesn’t bounce back and keeps stretching, then your hair lacks protein. Try the MoroccanOil Restorative Mask. It’s enriched with reconstructive proteins to help restore hair’s elasticity and rebuild strength.

“If you need to tame frizzy locks and add some high shine, try MoroccanOil's Smoothing Mask. In addition to nourishing ingredients, it also contains hydrolysed vegetable protein to coat strands and split ends.

Got curls? You can also try the Intense Hydrating Mask. Curly hair usually lacks moisture, so the Intense Hydrating Mask is going to be ideal for someone with curly hair. It’s for medium to thick hair types, which includes curls. And it will also help to smoothen and add definition.